Susan True Announced as UMBFC Charitable Foundation Lifetime Sportswoman Award Honoree for the 2025 Women’s Sports Awards Presented by Burns & McDonnell

KANSAS CITY, MO (January 23, 2025) – Today, WIN for KC announced Susan True is the recipient of the UMBFC Charitable Foundation Lifetime Sportswomen Award to be presented at the 2025 Women’s Sports Awards presented by Burns & McDonnell on February 4. The annual awards program is WIN for KC’s biggest fundraiser and the largest luncheon in the country celebrating National Girls and Women in Sports Day.

Susan True first shook up the male-dominated sports world as a gymnastics coach at Washburn University in the 1960/70s, later going on to work for the National Federation of State High School Associations. While at the NFHS she worked with the committees responsible for volleyball, gymnastics, field hockey, boys and girls swimming, water polo and spirit. In her spare time, she volunteered at the local and section level for USTA Missouri Valley and worked with the Women’s Sports Foundation to promote Title IX and opportunities for girls in sports. Susan was one of the founders of WIN for KC in the mid 1990s.

“WIN for KC would not be here today if it wasn’t for Susan True,” says Taylor Obersteadt, Director of WIN for KC. “She has dedicated her life to tirelessly working to create opportunities for women in sport. We will be forever grateful for Susan and her decades of support.”

The 2025 WIN for KC Women’s Sports Awards presented by Burns & McDonnell, which takes place this year at T-Mobile Center for the first time, kicks off by honoring local 2024 female high school state champions from Kansas and Missouri with their celebratory march across the stage. Then, throughout the luncheon, event attendees learn about the six honorees in the following categories: Children’s Mercy Kansas City Rising Star Award, Lockton Courage Award, Kissick Construction Game Changer Award, UMBFC Charitable Foundation Lifetime Sportswoman Award, Hallmark Cards Leadership Award and Forvis Mazars BE BOLD Award. Finally, the featured guest delivers remarks reflecting her challenges and triumphs in the world of sports.

The 2025 Women’s Sports Awards presented by Burns & McDonnell will be on Tuesday, February 4. For more information, please click here.

About WIN for KC
The Women’s Intersport Network for Kansas City (WIN for KC), was established in 1994 under the umbrella of the Greater Kansas City Sports Commission, with the mission to ignite girls and women through advocating and promoting the lifetime value of sports and fitness, while providing opportunities for participation and leadership development.  WIN is a volunteer, membership-driven organization that operates as a program of the Kansas City Sports Commission and Foundation. For more information, visit WINforKC.org. For the latest on WIN for KC news, follow on Twitter, Facebook and Instagram.

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