Dear WIN Community,
In 2024, WIN for KC celebrates THIRTY YEARS of impacting the lives of women and girls through sports. Thanks to the dedicated efforts of our regional community, we have honored pioneers, innovators and leaders in women’s sports and shone the spotlight on hundreds of state champions from Kansas and Missouri at the Women’s Sports Awards, introduced thousands of young girls to a variety of sports through Camp WIN, and touched countless others with initiatives like THRIVE KC, the Reading & Fitness Challenge and our endurance events.
Throughout WIN for KC’s history, wellness has been an important and consistent theme. But as we continue evolving to meet the needs of our community, we see an opportunity, and an obligation, to spark important dialogues about the mental health needs of women and girls of all ages.
Which is why I’m proud and excited to announce WIN Wellness, WIN for KC’s approach to wellbeing, inspired by the lessons we’ve learned through sports.
WIN Wellness is a mental health initiative and fundraising campaign dedicated to creating awareness, resources and programming around mental health for women and girls in the Kansas City region. It focuses on three areas of impact: educational content, inclusive programming and training resources.
In the short-term future, our vision is to promote useful and informative best practices from industry experts and our partners. Long-term goals include the following:
Create a web series featuring youth competitors and their parents, professional athletes and team personnel, and community leaders. The concept, which pairs women and girls of different backgrounds together, will showcase important conversations around mental health challenges and opportunities at different stages of life. (Late 2024 - 2025)
Add dedicated mental health and wellness components to existing events and programming. (2025)
Provide additional training to Camp WIN staff, volunteers, coaches and captains. (2025)
Launch corporate retreats focusing on wellness. (2025)
Thanks to the generous support of Garmin and Herbalife, our initial WIN Wellness sponsors, the first $5,000 in donations we receive will be matched!
As a former student athlete, I know firsthand how the value and importance of sports encompasses much more than physical health. I utilize the lessons I learned every day - things like resilience, teamwork and adaptability - in my professional and personal life, and as a way to safeguard my mental health.
Thank you for your support of our organization these past thirty years. I look forward to sharing more in the weeks to come as we reach important milestones with our WIN Wellness campaign.
Sincerely,
Taylor Obersteadt
Director, WIN for KC
WAYS to support Win Wellness
Make a donation. Your contributions will go directly to supporting new programming, training and content development.
Sign on as a corporate sponsor. For information about sponsorship packages and marketing deliverables, email Dave Borchardt.
Spread the word. When you see WIN Wellness content on our Facebook, Instagram or X (formerly known as Twitter), a like, comment or share helps us reach even more members of the community.